Cookie Policy

Last Updated: September 16, 2026

This Cookie Policy explains how Myfrents uses cookies and similar technologies when you visit or interact with myfrents.com.

Cookies and similar technologies help our website function properly, maintain shopping and checkout features, remember preferences, understand website performance, improve security, and, where applicable, support analytics and marketing activities.

This Cookie Policy should be read together with our Privacy Policy.

Summary

Topic	Key Information
Store	Myfrents
Website	myfrents.com
Essential Cookies	Used for security, checkout, shopping cart, sessions, and core website functionality
Preference Cookies	May remember settings and user preferences
Analytics Cookies	May be used to understand website traffic and performance
Marketing Cookies	May be used where applicable and permitted by law
Cookie Consent	Provided where required for non-essential cookies
Cookie Controls	May be available through website controls, browser settings, or device settings
Personal Information	Handled according to our Privacy Policy
Contact Email	support@myfrents.com
Business Address	911 Overhill Dr, Suffield, CT 06078-1945, United States
Support Hours	Monday–Saturday, 8:00 AM–7:00 PM Eastern Time (ET)

1. What Are Cookies?

Cookies are small text files placed on your browser, computer, mobile device, or other device when you visit a website.

Cookies may help a website:

Recognize a browser or device.
Maintain a shopping session.
Remember products added to a cart.
Support checkout.
Remember selected preferences.
Improve website security.
Analyze website usage.
Measure website performance.
Support advertising or marketing functions where permitted.

Cookies may be placed directly by Myfrents or by third-party service providers that support our website.

2. Similar Technologies

In addition to cookies, our website may use similar technologies such as:

Pixels.
Tags.
Web beacons.
Local storage.
Session storage.
Software development kits.
Device identifiers.
Tracking technologies used by analytics or advertising providers.

For simplicity, this Cookie Policy generally refers to these technologies collectively as “cookies” or “similar technologies.”

3. Why We Use Cookies

We may use cookies for purposes including:

Operating the website.
Keeping the shopping cart functional.
Supporting checkout.
Maintaining secure user sessions.
Preventing fraud.
Remembering preferences.
Improving website functionality.
Measuring website traffic.
Understanding website interactions.
Identifying technical problems.
Measuring marketing performance where applicable.
Providing more relevant content or advertising where legally permitted.

4. Essential Cookies

Essential cookies are required for basic website functionality.

These cookies may support:

Shopping cart functionality.
Checkout.
Payment processing.
Website security.
Fraud prevention.
Session management.
Account login where available.
Order processing.
Load balancing.
Website navigation.
Customer authentication.

Because these cookies are necessary for the operation and security of the website, they may not require prior consent where applicable law permits their use without consent.

Disabling essential cookies may prevent parts of the website from functioning correctly.

5. Shopping Cart Cookies

Cookies may be used to remember:

Products added to your shopping cart.
Product quantities.
Selected product variations.
Cart contents between pages.
Checkout session information.

Without these cookies, items in your shopping cart may not remain available while you continue shopping.

6. Checkout Cookies

Cookies and similar technologies may be used during checkout to:

Maintain your checkout session.
Process order information.
Support payment authorization.
Prevent duplicate transactions.
Detect potentially fraudulent activity.
Remember information necessary to complete the transaction.

Checkout-related information may also be processed by authorized payment providers.

7. Security and Fraud Prevention Cookies

Security-related cookies may help us:

Identify unusual activity.
Protect against unauthorized access.
Detect fraudulent transactions.
Prevent abuse.
Maintain website integrity.
Protect customer information.
Verify legitimate user sessions.

These technologies may work together with security, payment, and fraud-prevention service providers.

8. Preference Cookies

Preference cookies may remember choices you make when using the website.

These choices may include:

Language preferences.
Display settings.
Location or regional settings.
Previously selected preferences.
Website configuration choices.

These cookies are intended to make subsequent visits more convenient.

9. Analytics Cookies

Where used, analytics cookies help us understand how visitors interact with myfrents.com.

Analytics information may include:

Pages viewed.
Time spent on the website.
Referring pages.
Device type.
Browser type.
General interaction patterns.
Approximate traffic sources.
Navigation behavior.
Technical errors.

We may use this information to improve:

Website performance.
Page layout.
User experience.
Product presentation.
Navigation.
Technical reliability.

Where applicable law requires consent for analytics cookies, they will be used in accordance with applicable consent requirements.

10. Performance Cookies

Performance cookies may help us measure:

Page-loading performance.
Website response times.
Technical errors.
Feature performance.
General website reliability.

We may use these insights to improve the speed and usability of our website.

11. Marketing and Advertising Cookies

Where applicable, our website may use marketing or advertising cookies.

These technologies may help:

Measure advertising performance.
Understand whether an advertisement led to a website visit.
Measure conversions.
Understand marketing campaign effectiveness.
Provide more relevant advertising.
Limit repeated advertisements.
Build audience groups where legally permitted.

Marketing cookies are not considered essential to the basic operation of the website.

Where required by law, they will be activated only after obtaining the necessary consent.

12. Social Media Technologies

Our website may include links, integrations, or technologies associated with social media platforms.

These services may use their own cookies or similar technologies when a customer interacts with embedded content or social features.

The privacy and cookie practices of those services are controlled by the applicable third-party provider.

13. First-Party Cookies

First-party cookies are placed by the website you are visiting.

On myfrents.com, first-party cookies may be used for:

Website sessions.
Shopping cart functionality.
Checkout.
Security.
Preferences.
Website operation.

14. Third-Party Cookies

Third-party cookies may be placed by service providers that support our website.

These providers may include services related to:

Payment processing.
E-commerce platform functionality.
Analytics.
Fraud prevention.
Advertising.
Customer support.
Website performance.
Social media.

Third-party cookies are governed by the applicable provider's own privacy and cookie practices in addition to applicable law.

15. Session Cookies

Session cookies generally remain active only while your browser session is open.

They may be used for purposes such as:

Maintaining a shopping session.
Keeping products in the cart.
Supporting checkout.
Maintaining secure navigation.

Session cookies are typically deleted when the browser is closed, although browser behavior may vary.

16. Persistent Cookies

Persistent cookies remain on a device for a defined period or until manually deleted.

They may be used to:

Remember preferences.
Recognize returning visitors.
Support analytics.
Maintain certain settings.
Measure marketing performance where permitted.

The duration of a persistent cookie depends on its purpose and the service that sets it.

17. Cookie Duration

Cookies may have different retention periods.

Some cookies expire:

When you close your browser.
After a short session.
After a defined number of days.
After a longer period where necessary for their intended function.

The duration of third-party cookies may be controlled by the applicable service provider.

We aim to use cookies only for as long as reasonably necessary for their stated purposes.

18. Cookie Consent

Where applicable law requires consent before non-essential cookies are placed, we may provide a cookie consent mechanism.

Depending on your location and the technologies used, you may be able to:

Accept all eligible cookies.
Reject non-essential cookies.
Customize cookie categories.
Change your cookie preferences later.

Essential cookies may remain active where necessary for website operation and where legally permitted.

19. Withdrawing Cookie Consent

Where cookie use is based on consent, you may withdraw or change your consent where legally permitted.

Withdrawal of consent does not affect processing that occurred lawfully before consent was withdrawn.

Cookie preferences may be managed through:

Website cookie controls where available.
Browser settings.
Device settings.
Relevant third-party privacy tools.

20. Browser Cookie Controls

Most browsers allow users to control cookies.

Depending on your browser, you may be able to:

View stored cookies.
Delete individual cookies.
Delete all cookies.
Block third-party cookies.
Block all cookies.
Receive alerts before cookies are stored.
Limit tracking.

Browser settings differ between providers.

Disabling cookies may affect the functionality of myfrents.com.

21. Effects of Disabling Cookies

Blocking or deleting cookies may cause certain website features to stop functioning correctly.

For example, you may experience problems with:

Keeping products in the shopping cart.
Completing checkout.
Maintaining account sessions.
Remembering preferences.
Payment security.
Fraud prevention.
Certain website functions.

Essential cookies may be necessary to complete a purchase.

22. Payment Provider Cookies

Payment processors and digital wallet providers may use cookies or similar technologies during checkout.

Available payment methods may include:

Credit and Debit Card Networks

Visa.
Mastercard.
American Express.
Discover.
Diners Club.
Elo.
JCB.
UnionPay.

Express Checkout and Digital Wallets

Shop Pay.
PayPal.
Google Pay.
Apple Pay.
Venmo.

These providers may use technologies for:

Payment authentication.
Security.
Fraud detection.
Transaction processing.
Session management.

Their processing practices are governed by their own applicable privacy and cookie policies.

23. Shipping and Order-Related Technologies

Our website or shipping providers may use technologies necessary to support:

Order processing.
Shipment tracking.
Delivery status.
Customer notifications.
Fraud prevention.

Shipping carriers we may use include:

USPS.
UPS.
FedEx.

24. Analytics Providers

We may use third-party analytics providers to help understand website usage.

Where analytics tools are used, they may process information such as:

Device identifiers.
Browser information.
IP address.
Website interactions.
Pages viewed.
Referral information.

The specific technologies used may change as our website services are updated.

Where applicable, consent requirements will be followed.

25. Advertising Providers

Where advertising technologies are used, advertising providers may process certain website interaction information to:

Measure advertising effectiveness.
Attribute conversions.
Create marketing audiences.
Display relevant advertising.

Where applicable law requires consent or opt-out mechanisms, those controls will be provided.

26. Personal Information and Cookies

Some cookies may process information that is considered personal information under applicable privacy laws.

This may include:

IP address.
Device identifiers.
Cookie identifiers.
Browser information.
Interaction information.
Approximate location derived from technical information.

We handle personal information associated with cookies according to our Privacy Policy and applicable law.

27. Do We Sell Personal Information?

Myfrents does not sell personal information for money.

However, some privacy laws define terms such as “sale,” “sharing,” or “targeted advertising” broadly.

Where applicable laws classify certain advertising or tracking technologies as a sale or sharing of personal information, eligible users may have the right to opt out.

28. Targeted Advertising Rights

Depending on applicable privacy law, users may have the right to opt out of certain:

Targeted advertising.
Cross-context behavioral advertising.
Sale of personal information.
Sharing of personal information for advertising purposes.

Where required, appropriate controls will be made available.

29. Global Privacy Control and Similar Signals

Some browsers or extensions may send privacy preference signals such as Global Privacy Control or similar opt-out signals.

Where applicable law requires recognized opt-out preference signals to be honored, we will process them according to applicable legal requirements.

30. Do Not Track

Some browsers offer a “Do Not Track” setting.

Because there is not always a uniform industry standard for responding to Do Not Track signals, our website may not respond to every such signal in the same way.

Where a particular signal has legally binding effect under applicable law, we will comply as required.

31. Data Collected Through Cookies

Depending on the cookies used, information collected may include:

IP address.
Browser type.
Device type.
Operating system.
Session identifier.
Cookie identifier.
Pages viewed.
Click activity.
Referral source.
Approximate location.
Date and time of visits.
Shopping cart activity.
Checkout activity.

We do not use cookies to intentionally collect unnecessary sensitive information.

32. Sensitive Information

Customers should not use website forms or ordinary communications to provide unnecessary sensitive information.

We do not use cookies for the purpose of intentionally collecting:

Medical information.
Government identification numbers.
Account passwords.
Full payment-card security codes.
Other unnecessary sensitive personal information.

33. Children and Cookies

Our website is intended for general retail use and is not specifically directed to young children.

We do not knowingly use cookies to target children in violation of applicable law.

If you believe information concerning a child has been improperly collected, contact:

support@myfrents.com

34. International Visitors

Although Myfrents currently ships only within the United States, individuals outside the United States may visit our website.

Where applicable privacy or cookie laws provide specific rights to international visitors, we will handle those rights according to applicable legal requirements.

35. Data Security

We use reasonable technical and organizational safeguards to help protect website and customer information.

Security measures may include:

Secure connections.
Access restrictions.
Fraud detection.
Payment security.
Session protection.
System monitoring.

No website or internet-based system can guarantee absolute security.

36. Third-Party Websites

Our website may contain links to third-party websites.

Third-party websites may use cookies independently of Myfrents.

We are not responsible for the cookie practices of independent third-party websites.

Customers should review the privacy and cookie policies of third-party websites before providing information.

37. Changes to Cookie Technologies

The specific cookies and service providers used by our website may change as:

Website functionality changes.
Service providers are updated.
Payment systems change.
Analytics services change.
Advertising services change.
Security systems are improved.

This Cookie Policy describes the categories and purposes of cookies that may be used.

38. Relationship to Our Privacy Policy

Our Privacy Policy provides more information about:

Personal information we collect.
How information is used.
How information is shared.
Data retention.
Security.
Customer privacy rights.
Privacy requests.

This Cookie Policy should be read together with the Privacy Policy.

39. Your Privacy Rights

Depending on applicable law, you may have rights to:

Access personal information.
Correct personal information.
Delete certain personal information.
Restrict certain processing.
Withdraw consent.
Opt out of certain advertising.
Opt out of certain data sharing.
Request data portability.
Object to certain processing.

To submit a privacy request, contact:

support@myfrents.com

We may need to verify your identity before processing certain requests.

40. California Privacy Rights

California residents may have rights under applicable California privacy laws relating to cookies and tracking technologies.

Depending on the circumstances, these may include rights to:

Know what categories of personal information are collected.
Request access.
Request correction.
Request deletion.
Opt out of certain sales or sharing.
Opt out of certain cross-context behavioral advertising.

We do not discriminate against customers for exercising applicable privacy rights.

41. Other U.S. State Privacy Rights

Residents of certain U.S. states may have rights concerning:

Targeted advertising.
Sale of personal information.
Data sharing.
Profiling.
Cookie consent or opt-out mechanisms.

Where such laws apply to our activities, we will provide applicable rights and controls.

42. Updating Your Preferences

Where website cookie preference controls are available, you may revisit them to update your choices.

You may also manage cookies through browser or device settings.

Please note that deleting existing cookies may remove previously saved preferences, which may require you to set your choices again.

43. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in:

Website functionality.
Cookie technologies.
Service providers.
Privacy requirements.
Security practices.
Business operations.

The updated version will be posted on myfrents.com with a revised “Last Updated” date.

Where required by law, we will request updated consent before materially different non-essential cookie uses.

44. Related Policies

This Cookie Policy should be read together with our:

Privacy Policy.
Privacy Policy.
Terms of Service.
Shipping Policy.
Return & Refund Policy.
Payment Methods Policy.
Order Cancellation & Change Policy.

These policies provide additional information regarding your use of myfrents.com and purchases from Myfrents.

45. Contact Us

If you have questions about cookies, tracking technologies, privacy controls, or your personal information, contact:

Myfrents

Website: myfrents.com

Address: 911 Overhill Dr, Suffield, CT 06078-1945, United States

Email: support@myfrents.com

Support Hours: Monday–Saturday, 8:00 AM–7:00 PM Eastern Time (ET)

For privacy-related requests, please provide enough information for us to understand and appropriately process your request.